#1: Duolingo x Scrub Daddy
Duolingo is a language learning app best-known for its random content — and so is Scrub Daddy, the hilarious happy face-shaped dish scrubber.
In a recent collaboration, the brands paired up to embrace the chaos together.
While they don’t seem to have much in common (their products could not be more different), their content style brought them together.
The result? A TikTok that left us speechless.
Whether you loved it or hated it, you were talking about it — and that was the point.
The original video on Scrub Daddy’s account has 1.1M views, while the repost on Duolingo’s has racked up a cool 3.1M.
TAKEAWAY: Don’t be afraid to partner with brands or creators who have the same “vibe” and audience as you on social — even if they’re not the most obvious choice.
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